Making Triple Bogey
Updated: Jun 19, 2019
When he was last seen by the golf industry, Geoff Tait was at the low point of his promising business career.
One half of the dynamic duo of young apparel innovators that founded Quagmire Golf (2005) and Arnie Wear (2012, through a licensing agreement with the legendry Arnold Palmer and International Management Group), Tait was preparing for the demise of both brands. Publicly it was deemed a temporary setback. Behind closed doors it was anything but. Internal struggles with former partner Bobby Pasternak and backer, Jaytex, forced Quagmire and Arnie Wear to cancel exhibiting at the 2013 PGA Merchandise Show in Orlando along with spring orders for a small group of Ontario PGA professionals. The ferocious social media advocate and former assistant professional at St. Thomas G&CC essentially went Twitter-dark for weeks. To many in the industry it seemed obvious: Quagmire was dead.
“To be honest I was in the depths of despair over losing Quagmire and Arnie Wear,” Tait said in an interview last week. “It hurt. It hurt a lot. But you move on right? I sat down and kept asking myself, ‘What’s next?’”